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A grateful husband and father of eight children. Team and Leadership Development Consultant, Author, Speaker and Trainer.

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Hi Mike,

This suggestion might be considered a "tweak" on question #3.

Is the goal congruent with other goals? For instance, a goal to round out existing accounts may be incongruent with overall new sales production goals.

Why? Rounding out an account may offer a small amount of additional revenue vs. the larger income generated when writing new business. Thus, rounding accounts may make achieving total new sales production goals more difficult.

I ran into this when I was directed to round out accounts for E&O and total account commitment reasons. The rounding goal was linked to a company strategy; reducing E&O exposure and protecting existing accounts. Yet, my time to market for new business was abridged and this limited new production.

Achievable, difficult and strategic goals should be examined for congruency with each other. Incongruent goals cause frustration and reduce to likelihood of achievement of multiple goals.

I hope this is of value to you.

All the best,

Ed

Mike,

Excellent thoughts presented. I might add can it be quantified or is it measurable and is it time specific.

Well-written...
As regards 3. above, the employee should know how his or her success will affect the organization's success and vice-versa i.e. if the employee's performance adds value to the organization, will the organization add value to the employee in question, by way of words e.g. praise, respect, etc., and actions e.g. additional money, stock options, more challenging assignments, promotions,etc.

I have a policy of distributing free abridged versions of my books on leadership, ethics, teamwork, motivation, women, bullying and sexual harassment, trade unions, business law, etc., to anyone who sends a request to crespin79@hotmail.com.

Maxwell Pinto, Business Author
http://www.strategicbookpublishing.com/Management-TidbitsForTheNewMillenium.html

Thanks Ed, Doug and Max. Great points. Goals should be consistent with other goals. Goals must be measurable. And when ever goals are achieved there must be rewards. In fact, rewards ought to be attached to the goals previous to their implementation so those setting goals are aware of them.

- Mike

MIke, I agree with your original three points and it's clear to me when I'm at workplaces that many managers don't focus enough on #3.

I'd like to add, however, that I think #4 should be "Is this a goal the employee or team has/can get inspired about?" We so often conceive of and communicate goals that sound, and frankly are, boring. Therefore the people doing the work put it on the to-do list with a yawn and feel no sense of urgency or ownership.

Please note, I'm not suggesting that we make goals "fun" at the expense of making them strategic, challenging or targeted. But I think some management effort for increasing the inspiration factor can really pay off in results.

What do you think?

Chris Bennett

Chris, I agree with you. If there is any way to increase motivation to accomplish the goal, I am all for that. Maybe the fourth item should be to tie it to some type of incentive as well?

Mike

I ran into this when I was directed to round out accounts for E&O and total account commitment reasons. The rounding goal was linked to a company strategy; reducing E&O exposure and protecting existing accounts. Yet, my time to market for new business was abridged and this limited new production.

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