Hall later apologized. Certainly he can be forgiven, but he will lose respect in the eyes of many. It is unfortunate when leaders in any organization express their disdain and hate towards anyone, including competitors. Hate never motivated anything but more hate. When people hate, they lack common sense and creativity because anger consumes them. Leaders must be careful in what they say, even in the heat of the moment. Here are four “refrains” I would suggest for any leader.